Provo, Utah — November 5, 2025
Mindsmith, the AI-native platform for corporate e-learning design, has raised a $4.1 million seed round to expand its enterprise footprint and accelerate product development. The round was led by Next Frontier Capital, with participation from WndrCo, Grix Venture Capital, and others, including Utah tech veterans Aaron Skonnard, co-founder of Pluralsight, and Karl Sun, co-founder and early investor of Lucid.
Skonnard, who joins Mindsmith’s board of directors, and Sun will both serve as advisors as the company scales its enterprise partnerships and AI-driven content platform.
Mindsmith’s software allows learning and development (L&D) teams to build and update online training courses using artificial intelligence while maintaining high instructional standards. The company claims organizations can produce e-learning materials up to 12 times faster than with traditional authoring tools.
From Startup Experiment to Enterprise Platform
Founded in August 2022 by Ethan Webb and Zachary Allen, Mindsmith emerged from BYU’s Sandbox incubator. The company set out to modernize a stagnant e-learning market dominated by legacy authoring tools.
In its December 2023 pre-seed round, Mindsmith raised $550,000, led by Salt Lake City–based Grix Venture Capital, with participation from SaaS Ventures, Peterson Ventures, and several angel investors including Austen Allred, CEO of BloomTech, as covered by TechBuzz.

Early traction at that stage came from simplifying one of the industry’s oldest technical standards: SCORM (Sharable Content Object Reference Model). Mindsmith developed a way to wrap SCORM files in a cloud-hosted, dynamic format, allowing real-time updates in learning management systems and eliminating the need for manual uploads. The company also built multilingual functionality that automatically adapts lessons to a learner’s device language.
“Legacy software developers built clunky products that haven’t evolved in twenty years,” Webb told TechBuzz in 2023. “Because we’re building from the ground up, we can rethink the entire architecture.”
That early approach resonated. Within its first year, Mindsmith had 7,000 users on its free tier and reported 20–40% month-over-month revenue growth, with enterprise customers like Tek Experts achieving 12× efficiency gains using the platform.

“We built Mindsmith so teams can quickly create more powerful and engaging learning programs that drive real business impact. By turning static content into dynamic, instructionally grounded courses in minutes, L&D teams can focus on more strategic and ambitious projects without sacrificing valuable time and budgetary resources,” said Zack Allen, co-founder and CEO of Mindsmith. “Our platform is where intelligence meets instructional integrity, allowing teams to leverage AI throughout every step of the process to lean into their professional workflow and make content that produces results.”
Building Momentum and Enterprise Demand
Two years later, the company has moved beyond pilot programs to full enterprise deployments. Customers now include HubSpot, Laing O’Rourke, Gaylor Electric, and multiple Fortune 500 companies.
“Speed is meaningless if the learning doesn’t stick,” said Ethan Webb, co-founder and CTO of Mindsmith. “AI’s promise isn’t just faster content creation, it’s smarter content creation. Similar to popular tools like Canva or Miro that make visual creation and collaboration more intuitive for all users, Mindsmith brings that ease to corporate training materials. Our goal is to help companies create training that actually changes behavior and improves long-term performance. When intelligence meets instructional integrity, companies can finally scale training that changes performance.”
Mindsmith’s platform integrates AI at each stage of the design process, helping teams transform static documents—such as SOPs, training manuals, or slide decks—into interactive, instructionally sound courses. Built-in analytics allow learning teams to measure performance and iterate on content quality.
The company emphasizes enterprise readiness, with SOC 2 certification, cloud-native architecture, and real-time collaboration tools that allow multiple stakeholders to co-author and review training modules. Its open integration framework and dynamic SCORM output enable seamless compatibility with existing learning management systems.
“Few companies at this stage experience the level of enterprise demand Mindsmith has generated,” said Erika Nash, Partner at Next Frontier Capital. “Companies are eager to move beyond outdated e-learning tools and adopt modern, AI-enabled solutions, and Mindsmith is leading that transition.”
ChenLi Wang, General Partner at WndrCo, called Mindsmith’s approach “a rare balance between cutting-edge AI and deep learning design expertise.”
For early investor Randall Lloyd of Grix VC, the seed round underscores the founders’ execution over the past two years. “We backed Mindsmith early because they were solving a real bottleneck for instructional designers,” said Lloyd. “Their traction with major enterprises confirms that thesis.”
Mindsmith joins a growing roster of Utah-based startups applying AI to productivity and enterprise software. The company plans to more than double its headcount over the next year as it expands product capabilities and customer support.

“Utah has a deep legacy of shaping the future of learning technology, and Mindsmith is poised to join the pantheon of great innovative companies that have come from the region. Mindsmith’s exciting AI platform unlocks a new era in content creation, where learning teams can move faster, think bigger, and focus on impact instead of process. Mindsmith represents the next leap forward in how organizations will build knowledge and develop their people,” said Aaron Skonnard, co-founder of Pluralsight and Mindsmith board member.
Learn more at mindsmith.ai.