Vottiv (Provo, UT) is a SaaS startup transforming Republican campaign tech with data-driven voter outreach software, overcoming resource limits to boost efficiency and impact. The One Enterprises-funded company recently secured a major California contract.
Provo, Utah - August 11, 2025
Inside a sleek penthouse suite overlooking the Potomac River in July 2023, former Republican National Committee Chair Reince Priebus scanned a demo of a new political software. Minutes later, he sent a simple email: “Get these guys set up.” That nod unlocked a rare gateway for a Provo, Utah startup — Vottiv — into the highest levels of GOP campaign infrastructure.
Two years later, Vottiv’s all-in-one campaign platform is the official software of the California Republican Party, powering outreach across the country from local school board races to Senate campaigns. It’s a milestone for a company born out of frustration with outdated tools and a mission to bring modern tech to the scrappy, under-served majority of Republican candidates.
The Spark: Outdated Campaign Tech and a Door That Didn’t Count
Jesse Sandstrom’s political campaign experience started hands-on — knocking on doors for former Utah State Senator Curt Bramble. But the tools he was given were laughably primitive: spreadsheets of voter data riddled with errors. Voters who weren’t registered, Democrats in Republican primaries, sheer guesswork at who to contact and how.
In today’s complex political landscape, campaigns must maximize every dollar and contact, Sandstrom shared with TechBuzz, “Too many campaigns treat voter outreach like a lottery—hoping to win without knowing the odds. Our software turns guesswork into science.” This data-driven approach has made Vottiv essential for resource-strapped campaigns aiming for real impact.
“There were no good tools for managing canvassing,” Sandstrom explained. “I’d knock on doors only to find voters were ineligible or from the wrong party.” Data was scattered, outreach tools siloed, and efforts wasted.
One night over dinner at Mama Chu’s in Orem, Sandstrom laid out a rough plan on a napkin and pitched the idea to a longtime friend and fellow Mexico City South LDS missionary, Bryce Lund, a software developer with entrepreneurial chops dating back to their high school days. Lund was in.
Building the Software: From Napkin Sketch to Real-World MVP
Starting in December 2021, the two set out to build a platform that could merge voter data with dynamic outreach tools — all in one place. Lund, who had been building software since he was ten and was then working at a private equity firm, took the lead on development.
By March 2022, they had a functioning MVP and immediately put it to the test with Mike Lee’s 2022 Senate campaign. The feedback loop was intense: they attended volunteer events, knocked doors themselves, and iterated the software in real time.
Key challenges were real-time data synchronization among canvassing teams, and optimizing walking routes — a problem no one had solved well before. Their solution? An algorithm similar to Amazon’s route delivery system, maximizing efficiency for volunteers on foot.
Bryce Lund, co-founder and CTO, echoes this pragmatic mindset: “Technology isn’t a silver bullet in politics, but using outdated tools guarantees you’re outmatched before the race even starts.” Lund designed Vottiv with the everyday campaign worker in mind, emphasizing usability and affordability. “We built Vottiv for campaigns that don’t have a tech team or a six-figure budget. If you can’t afford the old solutions, you deserve something that actually works,” said Lund.
He added that Vottiv solves a straightforward but critical problem: “At the end of the day, we’re solving a math problem: how to find the voters who’ll show up and actually vote for you, with the least wasted effort.”
The Breakthrough: High-Level Endorsement and RNC Partnership
The real game-changer was the introduction to former Congressman Jason Chaffetz (a member of Utah's 3rd congressional district from 2009 to 2017), who helped open the door to GOP power circles in Washington, including Reince Priebus, a key Republican strategist and former White House Chief of Staff.
“That first meeting with Reince Priebus was surreal,” said Sandstrom. “We showed them what we’d built, and he was immediately sold. It was unlike anything they’d seen.”
Within weeks, Vottiv became one of just a handful of RNC-approved vendors, gaining access to the RNC’s massive voter database — a resource only available to a select few, accelerating their data capabilities far beyond what local campaigns could cobble together from county records.
Bridging the Gap for Local Campaigns
The political tech market has long focused on big-budget races — Senate, Congress, statewide offices — leaving a vacuum for the estimated 500,000 local campaigns nationwide operating on shoestring budgets and with little tech support.
Vottiv’s mission targets this gap. Their SaaS platform is affordable and scalable, designed to empower small campaigns to run data-driven, targeted outreach with the same sophistication as the big players.
“We realized early on that if you’ve got $100,000 to spend and a dedicated campaign manager, you can buy legacy tools. But for the 99% of races that don’t have that budget, there was nothing,” explained Lund. “We wanted to make sure that every candidate, even those running for school board, can access modern campaign technology.”
Seed Funding from One Enterprises
In March of 2022, three months after it lauched, Vottiv received a seed investment of approximately $1 million from One Enterprises, a family-owned private equity investment firm headquartered in the Riverwoods building previously occupied by Borders Books, near the mouth of Provo Canyon. Established in 2006, the investment firm specializes in creating and capitalizing on businesses across various sectors, including aerospace, biotech, cybersecurity, energy, fintech, hospitality, restaurants, retail, and SaaS.
Data, Filtering, and Targeting: What Sets Vottiv Apart
Vottiv’s software integrates layers of data: voter registration, party affiliation, voting history, demographic filters (age, income, education), and even modeled attributes like walkability and religious affiliation.
For example, campaigns can exclude multi-family housing to avoid hard-to-access apartment complexes or filter for likely voters who regularly participate in primaries. They can target specific groups with tailored messaging.
This granular targeting lets campaigns maximize resources — no more wasted time knocking on the wrong doors or sending generic postcards to everyone on a list.
California Republican Party Endorsement: A National Stage
In August 2025, the California GOP named Vottiv its official campaign software for the 2025–26 election cycle, a huge endorsement for the Provo startup.
Chairwoman Corrin Rankin praised the platform’s impact: “When I was elected, we hit the ground running. I wanted our volunteers to have the best voter contact software on the market and we found it.”
This partnership expands Vottiv’s footprint beyond Utah and the Mountain West, into the country’s largest and most electorally significant state.
Looking Ahead: Scaling Innovation in Political Tech
With hundreds of campaigns across 31 states already using Vottiv — and year-over-year growth in the 150–300% range — Sandstrom and Lund see a future where data-driven campaigning is no longer reserved for well-funded races.
“Politics is about people, but it’s also about reaching the right people efficiently,” Sandstrom says. “We’re proud that a product built in Provo is now shaping how campaigns win across the country.”
To learn more, visit vottiv.com. Watch video below:
