St. George entrepreneur Matthew Dickerson launches Tdooz, a fixed-price home services booking app he calls the "DoorDash for home services." The platform targets a $650 billion industry, beginning with a Washington County beta ahead of a planned Phoenix expansion.
St. George, Utah — August 3, 2026
Matthew Dickerson was standing on the curb at San Francisco International Airport when the idea clicked. He'd just booked an Uber in seconds — no quote, no waiting, no guesswork — and it struck him that booking a home service was still stuck in the dark ages. What was missing, he thought, was a platform offering vetted vendors, standardized pricing, and a centralized data set for managing a property. He assumed something like it already existed. It didn't.
That realization became Tdooz, Inc., a St. George, Utah-based startup Dickerson describes as the "operating system for your home." He originally pitched it as the "Uber for home services," but now prefers a different comparison: where Uber mainly books one type of ride, DoorDash lets users book many different things through a single interface — closer, he says, to how Tdooz works.
Tdooz is free on the App Store and Google Play. For customers, booking takes 20 to 30 seconds based on square footage or another fixed input, with no in-person quote and no four-hour service window. There are no customer-facing reviews. Every vendor is already vetted, so the app sends the job to the first pro who claims it, and Tdooz holds vendor payment for 15 days after completion so customers can flag anything left undone.
"We are not a handyman app," Dickerson said, explaining that open-ended jobs like drywall repair create friction because the price can't be fixed in advance. "Variability in handyman and construction jobs leads to an incongruency of expectation, and therefore frustration." Tdooz instead focuses on quantifiable services — fixed square footage, room counts, window quantity — booked without a quote and completed to a clear standard: done or not done.
For vendors, Tdooz provides a free CRM and a dedicated affiliate app. Jobs are broadcast by text and email the moment they're booked, and Dickerson says the average time to claim one is about a minute. Repeat bookings give first right of refusal to whoever did the job before, and there's no lock-in for either side.
The idea traces back to 2021, when Dickerson, struggling to find a good landscaper and window cleaner despite hours of searching, became convinced there had to be a better way. Angie, Thumbtack, and TaskRabbit had pieces of the idea, he found, but none solved it the way he'd imagined. By 2023, after selling his previous company, he decided to test the concept himself before raising money. He got licensed in pest control and general home services and spent a year working "undercover boss" — personally cleaning windows, spraying bugs, changing air filters, and cleaning trash cans without customers knowing he owned the platform being built around them. That year shaped Tdooz's narrow focus on fixed-scope, quantifiable jobs rather than open-ended handyman work.
Entrepreneurship, Dickerson says, was always in his blood, even though he grew up in a family that expected him to become a doctor or a lawyer. While attending undergrad at Arizona State, he ran an online shoe business out of his apartment before deciding on a "real job," attending law school at UNLV and graduating in 2005.
After graduation, a friend suggested he apply for a clerkship with a newly appointed 9th Circuit federal judge, but UNLV's postgraduate department declined to submit his application, saying he wasn't of a "high enough caliber." Dickerson called the judge's chambers directly. The judge, who didn't yet have a secretary, picked up the phone himself and invited him in that morning. After two hours of conversation that never touched on grades, the judge set his application atop a stack of others from Harvard, Princeton, and Yale. A few hours later, the judge called back: "I really hate interviewing people; do you want the job?"
Dickerson clerked for the Ninth Circuit for two years. He says the way he landed the opportunity, through persistence and a direct approach rather than credentials alone, awakened his entrepreneurial instincts. "So much of life is just showing up, asking and then acting," he said.
Immediately afterward, Dickerson started an import-export company in Las Vegas supplying construction materials for casino and hotel projects. The 2007–2008 recession gutted his biggest clients' ability to pay, and at 29, he lost the business and moved back home to Arizona, where a lunch with a friend redirected his path again.
A friend working in construction pointed out that while the recession had gutted the building trade, there was opportunity in shade sails, the tensile fabric structures homeowners were installing as they improved houses they were stuck in. With no experience in manufacturing or sewing, Dickerson bought a used sewing machine off Craigslist and taught himself to sew, working in his garage in the Arizona heat. That machine became Tenshon, a Mesa, Arizona-based shade sail and canopy manufacturer that grew over 15 years into a company serving clients on every continent except Antarctica, including Apple, Google, Disney, SC Johnson, and Royal Caribbean, among others. Dickerson stepped back from Tenshon in 2021 to prepare it for sale, which closed in 2023. Tdooz is his eighth company.
Why Tdooz Isn't Worried About AI, Yet
Dickerson has heard the question — won't AI agents just book home services directly? Not yet, he argues: even the most advanced AI models today function as a smarter search engine, not something that can transact with a mom-and-pop window-washing company paid over Venmo. "AI can't scrape what AI can't see," Dickerson said, noting that almost none of that transactional data currently lives anywhere an AI agent could reach it.
That's the gap Dickerson wants Tdooz to fill, positioning it not just as a booking tool but as the data layer underneath one. Even Angie and Thumbtack, he argues, don't capture what happens inside a home once a vendor is hired, since those transactions largely happen off-platform.
Tdooz is being built as a longitudinal data layer — data collected over a long period of time — that Dickerson envisions as a repository for home-level and transactional data, eventually giving property owners, or their AI agents, one source of truth to reference and manage all aspects of home ownership. The goal, he says, is a future where a homeowner could ask which ceiling fan is in a guest room and get a real answer, plus the option to reorder it or book a vendor.
The Scale of the Home Service Industry
Dickerson estimates the U.S. home service industry at roughly $650 billion annually, a figure in the range of independent industry trackers. ServiceTitan recently put the sector's total addressable market at about $657 billion, while other research firms' estimates range considerably higher depending on methodology and what's included.
Dickerson estimates the average U.S. household spends about $4,000 a year on recurring home services, a figure he says climbs higher for Gen X and younger generations — though third-party surveys from Angi and BLS show a different generational spending pattern, with Millennials and Gen X currently leading overall home-project spending. His initial goal is to capture just 2% of that $4,000-a-year average, which he calculates would generate $10 billion in annual revenue.
Tdooz is currently in beta in Washington County, Utah, home to St. George, where Dickerson lives. It is a market of roughly 200,000 people he chose deliberately: small enough to surface problems before they'd hit a major metro, and older than his target customer base.
Phoenix, Arizona, is his top pick for the next launch, citing the metro area's nearly six million residents. With enough capital to launch five metros at once, he'd add Greater Chicago, Denver, Las Vegas, and Dallas.
The platform is also evolving into what Dickerson calls the "Carfax report for the home," with a freemium tier letting homeowners store house plans, paint colors, appliance serial numbers, and warranty information all in one place. He's also building weather API integrations to flag service needs proactively — an idea sparked by a windstorm that tore through St. George, after which Tdooz could offer a window-cleaning discount that week. To address AI-driven job displacement, he plans to host Tdooz job fairs helping people start their own service businesses.
Personal Investment and Raising Capital
Dickerson bootstrapped roughly $500,000 of his own capital, plus contributions from friends and family, to build the customer app, a free CRM for vendors, an admin CMS, and an affiliate app. Tdooz is a Delaware C-corp, and he's now raising the company's first formal capital: a $3 million round via a SAFE.
At 48, with eight companies founded and a self-funded product already in market, Dickerson says he's not asking anyone to bet on an unproven idea. He's looking to raise a small amount of money to prove the model in a major metro, from investors or a family office who see the project's scope and potential.
A Problem This Size Won't Be Solved Alone
Dickerson doesn't pretend this is a small lift. Building the operating system for an entire industry, one that runs on relationships, trust, and cash handed to a neighbor down the street, is not a weekend project. "This is going to take a village," he said. "One company, one founder, one round of funding doesn't get this done. It's going to take other operators, other founders, even competitors, all pulling toward the same thing. I'm fine with that."
He's equally direct about the timing, pointing to the wave of job displacement he expects as AI reshapes white-collar work over the next decade, paired with a home service industry he believes will need more skilled hands, not fewer, to keep functioning. "There's a tidal wave of people coming who are going to need somewhere to land," Dickerson said. "I want Tdooz to be part of where they land."
"I am a firm believer that humanity can solve any problem it sets its mind to," Dickerson said. Home services is a solvable problem, he argues, one already proven out at scale by companies like Uber and DoorDash. "We're trying to build a safety net for an entire section of the economy that's about to pivot. It's going to take a lot of us to catch them. I want Tdooz to be one of the ones there."
Learn more at Tdooz.com.